Nonprofit marketing support without stretching your staff thin
Most nonprofit marketing teams are running lean — one or two people juggling email campaigns, social media, grant announcements, event promotion, and donor stewardship all at once. A Trusty Oak EA steps in to handle the execution work so your team can focus on strategy and mission. Whether you're preparing for a year-end giving campaign or building awareness around a new program, we've worked across the nonprofit sector and understand what that looks like in practice.
How Trusty Oak handles marketing & campaigns for nonprofits
A Trusty Oak EA assigned to your nonprofit's marketing work typically handles the production and coordination layer — the tasks that eat hours but don't require your direct involvement. That means drafting and scheduling email campaigns in Mailchimp or Constant Contact, pulling together social content calendars in tools like Hootsuite or Later, formatting donor newsletters in Canva or your existing templates, and tracking campaign metrics so you have a clear picture heading into your next board meeting. Your role is to set the messaging direction and approve before anything goes out — the EA handles everything in between. Because nonprofit marketing often runs on tight timelines tied to fundraising seasons or awareness months, your EA will work from your editorial calendar and flag deadlines proactively rather than waiting to be reminded.
What your EA takes off your plate
Before handing off your first campaign, pull together three things: your brand voice guidelines or a past email you feel good about, your donor segmentation list with any tags or groups already set up, and your upcoming calendar of key fundraising or program dates. The most common mistake nonprofits make when delegating marketing is handing off a single task without context — an EA who understands your fiscal year timeline and donor segments can work proactively, not just reactively.
Email Campaign Drafting and Scheduling
Write and schedule donor-facing emails in Mailchimp or Constant Contact, including appeal letters, program updates, and acknowledgment sequences.
Social Media Content Calendar Management
Build and maintain a monthly content calendar in Hootsuite or Later, sourcing copy and visuals aligned with your campaign themes and awareness dates.
Giving Campaign Coordination
Manage logistics for year-end, GivingTuesday, or peer-to-peer campaigns — including landing page copy, donor segmentation lists, and scheduled send sequences.
Donor Newsletter Production
Format and assemble recurring newsletters using Canva or your existing templates, pulling in program updates, impact stats, and calls to action.
Campaign Performance Reporting
Pull open rates, click-throughs, and social engagement data after each campaign and compile it into a simple summary for leadership or board reporting.
Tools our team works with
We adapt to your existing stack — no forced migrations.
Klaviyo 
Later 
HubSpot 
Google Analytics 
Buffer 
Mailchimp Trusted by nonprofits
Trusty Oak supports nonprofits including Clayton Christensen Institute, Educational Testing Services (ETS), Real Discussion — handling everything from marketing & campaigns to broader operational support.
What marketing & campaigns support costs for nonprofits
Drag the sliders to build a monthly plan that fits your workload.
Executive Assistants
~$35/hourSpecialists
~$50/hourFractional Executives
~$95/hourStarting at $1,000/month. One-time $300 onboarding fee includes your Strategic Delegation Plan.
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Put your next campaign in capable hands
Trusty Oak matches nonprofits with US-based fractional EAs and specialists who understand the rhythm of fundraising seasons and donor communications. Get started with a Strategic Delegation Plan built around your mission.