Fractional support built for the pace of events & hospitality
Event planners and hospitality professionals live in a world of overlapping timelines, vendor dependencies, and clients who need answers immediately — often all at once. The administrative load of managing RFPs, contracts, rooming lists, run-of-show documents, and post-event reconciliation doesn't pause between events. Trusty Oak connects you with US-based assistants who understand this industry's rhythm and can step in without a long ramp-up.
Common challenges for event and hospitality businesses
Vendor Communication Overload
Coordinating across caterers, AV teams, venues, florists, and transportation providers means dozens of email threads running simultaneously. Keeping every vendor confirmed, updated, and accountable is a full-time job that pulls you away from client-facing work.
Proposal and Contract Turnaround
Prospective clients expect polished proposals quickly, and slow turnaround loses business. Drafting, formatting, and sending event proposals, BEOs, and service agreements takes hours that most event professionals don't have between active programs.
Registration and Guest List Management
Managing RSVPs, dietary restrictions, room block assignments, and attendee communications in platforms like Cvent, Eventbrite, or HoneyBook requires consistent attention to detail. Errors in guest data create day-of problems that damage client relationships.
Post-Event Follow-Through
After an event closes, there's still a significant administrative tail — reconciling invoices, collecting vendor receipts, sending thank-you notes, gathering testimonials, and updating CRM records. This work is easy to deprioritize and consistently falls behind.
How Trusty Oak supports event and hospitality businesses
Trusty Oak's model is designed for businesses where workload is uneven by nature — heavy in the weeks before a major event, lighter in off-peak stretches. Your dedicated Client Success Manager builds a Strategic Delegation Plan at the start of the engagement, so your assistant understands your event types, client communication standards, and preferred tools before they touch a single task. Your monthly Talent Budget flexes with your calendar, and unused hours roll over so you're not losing value during slower months. If a project requires specialized skills — like a Specialist for marketing or a Fractional Executive for operations — those resources are available within the same account.
Tools our team works with
We adapt to your existing stack — no forced migrations.
What we've learned working with event and hospitality businesses
Events and hospitality businesses typically operate with lean internal teams that punch well above their weight. Most event companies aren't in a position to hire a full-time coordinator or administrative manager, but the volume of operational tasks — especially during peak season — clearly exceeds what one or two people can handle without dropping quality. The industry also runs on relationships and reputation, which means that slow email responses, missed follow-ups, or disorganized logistics don't just create internal friction — they cost future bookings. The businesses that scale successfully in this space tend to be disciplined about which tasks require their personal expertise and which can be delegated to a trusted support layer. Building that delegation habit early, with the right systems and documentation in place, is what separates event companies that plateau from those that grow.
We've worked with event and hospitality businesses including Chava Group, Couret Leadership Lab, Generations Now, and 2 others.
What fractional support costs for event and hospitality businesses
Drag the sliders to build a monthly plan that fits your workload.
Executive Assistants
~$35/hourSpecialists
~$50/hourFractional Executives
~$95/hourStarting at $1,000/month. One-time $300 onboarding fee includes your Strategic Delegation Plan.
Book a Discovery CallFrequently Asked Questions
Get support that keeps up with your event calendar
Tell us about your business and current workload — your Client Success Manager will build a delegation plan matched to how your event operation actually runs.