Keep your photography website ranking, updated, & working for you
Most photographers build a strong portfolio site and then let it sit — no new blog posts, outdated session pricing, and gallery pages that haven't been touched in months. That's lost search visibility and lost bookings. A Trusty Oak EA keeps your site current and optimized so it's actively bringing in clients while you're on a shoot.
How Trusty Oak handles website management & seo for photographers
Your EA works inside your existing CMS — typically Squarespace, Showit, or WordPress — handling the ongoing tasks that keep your site performing well in local and niche search. That means writing and publishing SEO-optimized blog posts around session types and locations you want to rank for (think 'Austin newborn photographer' or 'outdoor family portraits in Denver'), updating your galleries with keyword-rich alt text and file names, monitoring your Google Search Console for crawl errors or ranking drops, and keeping your site technically healthy with plugin updates, broken link fixes, and page speed checks. You stay in your lane — shooting and editing — and give your EA a monthly content brief or a quick Loom video with priorities; they handle the execution.
What your EA takes off your plate
Before handing this off, pull together your login credentials for your CMS, Google Search Console, and Google Business Profile, and write down the three to five session types and geographic areas you most want to rank for — this becomes the foundation of your EA's SEO strategy. The most common mistake photographers make is assuming the EA will figure out their brand voice on their own; spend 20 minutes on a kickoff call walking through a few of your favorite past blog posts or captions so your EA can match your tone from day one.
Local SEO Blog Post Writing & Publishing
EA researches and writes location- and session-specific blog posts (e.g., 'What to Wear for Your Fall Family Session in [City]') optimized for keywords your target clients are actually searching.
Gallery Page Optimization
EA renames image files with descriptive, keyword-rich filenames and writes alt text for every portfolio image to improve Google image search visibility and on-page SEO.
Google Business Profile Management
EA keeps your Google Business Profile updated with new photos, current session offerings, seasonal posts, and accurate booking links to support local map pack rankings.
Site Health Monitoring & Fixes
EA runs regular audits using tools like Google Search Console or Screaming Frog to catch broken links, missing meta descriptions, slow-loading gallery pages, and indexing issues before they hurt rankings.
Pricing & Availability Page Updates
EA updates your collections, pricing, and availability calendar on your site whenever you change offerings, ensuring prospective clients always see accurate information and reducing back-and-forth inquiry emails.
Tools our team works with
We adapt to your existing stack — no forced migrations.
Google Search Console 
SEMrush 
Google Analytics 4 
Ahrefs 
Screaming Frog 
WordPress Trusted by photographers
Trusty Oak supports photographers including Amy Drake Photography, Love Byrd Photo, Nikkolas Nguyen Photo, and 2 others — handling everything from website management & seo to broader operational support.
What website management & seo support costs for photographers
Drag the sliders to build a monthly plan that fits your workload.
Executive Assistants
~$35/hourSpecialists
~$50/hourFractional Executives
~$95/hourStarting at $1,000/month. One-time $300 onboarding fee includes your Strategic Delegation Plan.
Book a Discovery CallFrequently Asked Questions
Let your website work as hard as you do
Trusty Oak's onboarding includes a Strategic Delegation Plan built around your specific session types and markets — so your EA starts with a clear SEO roadmap, not guesswork. Monthly talent budgets start at $1,000 with a one-time $300 onboarding fee.