Marketing & campaign support for technology companies

Tech teams move fast, but marketing execution — drafting email sequences, scheduling social content, coordinating product launch assets — consistently falls to engineers or founders who have better things to do. A Trusty Oak EA handles the operational side of your marketing so your core team stays focused on product. Whether you're running drip campaigns in HubSpot, pushing out a SaaS feature release, or managing a content calendar across channels, we've done this work before.

Fractional marketing & campaigns support for tech companies

How Trusty Oak handles marketing & campaigns for tech companies

A Trusty Oak EA assigned to marketing and campaigns for a technology client typically works inside tools like HubSpot, Mailchimp, ActiveCampaign, Buffer, or Hootsuite — wherever your current stack lives. Day-to-day, they handle tasks like building and scheduling email campaigns, drafting copy for social posts and newsletters, updating landing pages in tools like Webflow or WordPress, and tracking campaign performance metrics in Google Analytics or your CRM. Your role is to provide the strategic direction — the offer, the audience, the message — and the EA handles execution and coordination from there. A dedicated Client Success Manager builds a Strategic Delegation Plan at onboarding, so the EA understands your brand voice, approval workflows, and launch cadences before touching anything live. Clients typically find that handing off the repeatable campaign operations frees up several hours a week without losing control over messaging or positioning.

What your EA takes off your plate

The most common mistake tech founders make when delegating marketing for the first time is handing off tasks before documenting their brand voice and approval process — which leads to a round of revisions that costs more time than it saves. Before your first session, put together a short brief: your target buyer persona, 2-3 examples of copy you like, and a clear answer to who approves content before it goes out. That single document will cut onboarding friction significantly and let the EA move at speed from week one.

1

Email Campaign Build and Scheduling

Set up segmented email sequences in HubSpot or Mailchimp, including copy formatting, list selection, A/B subject line setup, and scheduled deployment.

2

Product Launch Campaign Coordination

Organize launch timelines, draft announcement copy for email and social, coordinate asset delivery from designers, and ensure all channels go live on schedule.

3

Social Media Content Scheduling

Draft platform-specific posts for LinkedIn, Twitter/X, or other channels, load them into Buffer or Hootsuite, and maintain a rolling content calendar aligned to your release schedule.

4

Campaign Performance Reporting

Pull open rates, click-through rates, and conversion data from your CRM or Google Analytics and compile them into a recurring summary you can act on.

5

Landing Page and CTA Updates

Make copy and layout edits to campaign landing pages in Webflow, WordPress, or HubSpot CMS to reflect current offers, feature updates, or seasonal messaging.

Tools our team works with

We adapt to your existing stack — no forced migrations.

Klaviyo
Later
Google Analytics
Mailchimp
Buffer
HubSpot

...and many more!

Trusted by tech companies

Trusty Oak supports tech companies including Permute AI, Ritual — handling everything from marketing & campaigns to broader operational support.

What marketing & campaigns support costs for tech companies

Drag the sliders to build a monthly plan that fits your workload.

Executive Assistants
~$35/hour
10 hours $350
Specialists
~$50/hour
20 hours $1,000
Fractional Executives
~$95/hour
0 hours $0
Your monthly budget
$1,350

Starting at $1,000/month. One-time $300 onboarding fee includes your Strategic Delegation Plan.

Book a Discovery Call

Frequently Asked Questions

Trusty Oak EAs work inside your existing tools — HubSpot, Mailchimp, ActiveCampaign, Webflow, Buffer, and similar platforms are common in our client base. You don't need to change anything; the EA adapts to your stack, not the other way around.
It can work well because unused hours roll over each month, so a slower month doesn't mean wasted budget. Many tech clients use heavier hours around launch windows and lighter hours during development sprints, and the rollover structure accommodates that naturally.
During onboarding, your Client Success Manager builds a Strategic Delegation Plan that includes brand voice guidelines, audience context, and any product-specific terminology your EA needs to know. You can also share existing copy samples or a style guide, and the EA references those before drafting anything.

Start delegating your marketing execution

Monthly plans start at $1,000 with a one-time $300 onboarding fee that includes your Strategic Delegation Plan. If marketing tasks are sitting on the wrong person's plate, this is a straightforward fix.