Get a SimilarWeb specialist working in your account

We configure your SimilarWeb workspace with a defined competitor set, setting up side-by-side comparisons across traffic sources, engagement metrics, and keyword overlap. Each workspace is organized by segment (direct competitors, aspirational benchmarks, category leaders) so your team can navigate findings without digging. The result is a structured view your marketing or strategy lead can open and interpret without context from us.

Each month we pull updated traffic estimates, channel mix shifts, and keyword movement for your tracked competitors, then package findings into a formatted report tied to your reporting cadence. We flag meaningful changes, such as a competitor gaining significant organic share or shifting budget toward paid, and add brief commentary on what the data suggests. Reports are delivered in your preferred format, whether that is a Google Slides deck, a Notion page, or a structured PDF.

If you have an existing SimilarWeb account that has grown disorganized or was set up without a clear framework, we audit what is there, identify gaps in competitor coverage, and rebuild the structure around your current business priorities. This includes reviewing which segments and industries are tracked, whether keyword gap analyses are scoped correctly, and whether the right benchmarks are in place for your current market position.

We use SimilarWeb's keyword analysis tools to identify search terms driving traffic to competitors that your site is not capturing, then document findings by intent category and estimated volume. Output is a prioritized keyword opportunity list formatted for handoff to your SEO or content team, with source data and competitor context included. This is not a one-time export but a repeatable workflow we run on your defined schedule.

We pull SimilarWeb's industry benchmarking data to compare your site's channel performance against category averages, covering organic, paid, referral, direct, social, and email. Findings are documented with trend lines so you can see whether gaps are narrowing or widening over time. This work is typically scoped as a quarterly deliverable tied to your broader marketing performance review.

We take SimilarWeb exports and structured data pulls and incorporate them into your existing reporting infrastructure, whether that is a Google Looker Studio dashboard, an Airtable base, or a recurring Notion report. This includes setting up consistent data formatting so SimilarWeb outputs align with how your team tracks internal metrics. The goal is that SimilarWeb data stops living in a silo and starts appearing where your team already looks for answers.